From the Farmer’s Perspective

Planning for the Future 

Michael Murphy farms in Nenagh, Co. Tipperary in the South West of Ireland and follows a calf-to-beef system, rearing over 300 calves.

Michael has always focused on farming efficiently and in 2012, he was recognised for this when he won Bord Bia’s national award for sustainable farming. In 2015, Michael was also crowned the beef farmer of the year.

Michael has an enormous sense of pride for what he does and strongly believes that if you are good at something, you take pride in what you do.

‘I had no fear in taking part in Origin Green because there’s nothing elaborate or sophisticated about it. It’s just common sense and good farming practice’

Michael gives his own perspective on Origin Green in the video below

 

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