Membership approved until 1st May 2018

Business Background


Product Range
Range of Fruit Cakes, Whiskey Cake, Tea Loaf, Chocolate Cake, Toffee Cake, Carrot Cake, Red Velvet Cake, Dessert Steamed Puddings and Traditional Steamed Christmas Puddings.

Specialists In
Creating flour-based confectionery products, such as fruit cakes, madeira cakes and steamed puddings.

From humble beginnings in a converted garage, Seery’s Heatherfield Ltd was founded in 1989 by husband and wife team, Oliver and Philo Seery.

Some 11 years later, in 2000, the Seerys built and equipped a state-of-the-art factory, which was expanded in 2006.

The company focused on producing private label for the retail market, initially in Ireland. The business has expanded to retail markets in the UK, France and the Netherlands and currently employs 70 people in rural Carlow.

Key Sustainability Commitments

Raw Material Sourcing

  • All ingredients are sourced locally where possible.

Manufacturing Processes

  • The company follows a robust environmental programme. All packaging coming into the factory is separated. Cardboard and clean plastic are bailed separately and recycled through an accredited collector. Waste ingredients and damaged or imperfect cakes/puddings are composted by a professional compostor who produces pasteurised composting material for the commercial market. All factory effluent is recycled through a sequence batch reactor technology system to required environmental standards. Before being finally discharged to ground, the treated water is polished by passing through a series of peat beds.

Social Sustainability

  • The company contributes to local clubs and charities by making donations.

Unique Selling Points

A family-run business – with almost 20 years experience in the retail markets in Ireland and abroad – Seery’s specialises in producing delectable private label products for its customers.

Over the years, it has established a reputation for the quality of its cakes and puddings, its reliability, and consistency.

Awards & Accreditations

  • Several Great Taste Awards and Blas na hÉireann Awards
  • BRC AA

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